Trend Reports

Generate formatted reports from your trend database in minutes, complete with analysis and visuals ready for clients and stakeholders.

I built Trend Reports to eliminate the hours strategists spend reformatting research into presentation-ready documents. Pull trends from your database, add your context and analysis, and generate a formatted report with one click. Each report includes trend summaries, implications, and visual elements—automatically structured for client delivery or internal briefings. You control the narrative while I handle the formatting. No more copying and pasting between tools or rebuilding decks from scratch.

Key Capabilities

AI-assisted trend synthesis

Generate concise summaries and implications from your curated trends. The AI analyses patterns across your selected trends and suggests connections you might have missed.

Customisable report templates

Choose from professional formats designed for different audiences—executive briefings, workshop primers, or detailed research documents. Each template maintains your branding while ensuring clarity.

Export-ready outputs

Download reports as PDFs or share live links that update as your research evolves. Perfect for ongoing client engagements where insights build over time.

Integrated visualisations

Automatically include charts, timelines, and relationship maps that make complex foresight accessible. Each visual ties directly to your trend data without manual chart-building.

Use Cases

Client workshop preparation

An independent consultant prepares for a strategy workshop by generating a 15-page trend briefing from 20 curated signals. The report includes summaries, strategic questions, and visuals—ready to send 48 hours before the session. Clients arrive informed, and the workshop focuses on implications rather than explanation.

Quarterly foresight briefings

A Chief Strategy Officer maintains an ongoing trend collection throughout the quarter. At month's end, she generates an executive briefing that highlights emerging patterns and strategic implications. The leadership team receives consistent, professionally formatted intelligence without burdening the strategy team with production work.

Proposal support materials

A consultancy responding to an RFP needs to demonstrate sector expertise. They generate a custom trend report focused on the client's industry, showing depth of research and analytical capability. The report becomes a compelling attachment that differentiates their proposal from generic responses.

Why It Matters

Strategy work shouldn't stop at insight collection. The real value emerges when you can share foresight quickly and clearly with the people who make decisions. Trend Reports bridges the gap between research and communication, turning your database into deliverable intelligence. Unlike presentation tools that require manual assembly, or document templates that lose connection to your source data, this feature keeps your insights live and your outputs consistent. You build organisational memory while staying client-ready.

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